Before you pour another pound or dollar into marketing, outreach, or sales acceleration, ask yourself a simple but often overlooked question: Does your brand say what you think it says? It’s a question that can make even the most confident business leader pause. Because behind every ambitious growth plan lies an assumption that your brand […]
Walk into most boardrooms today and you’ll hear the same refrains about hiring: “We need fresh thinking.” “We’re looking for someone dynamic.” “We want digital-first talent.” All valid. But quietly, beneath the surface of this language of “modernisation,” a subtler bias has been creeping back into the workplace, ageism. And according to recent data, it’s not […]
The landscape of hybrid working has evolved significantly over the past few years. What once began as a necessary adaptation has now become a point of contention between employers and employees. Employer Perspective: A Shift Towards Office Presence From the employer’s standpoint, there’s been a noticeable push for more in-office days, moving from two days […]
More recently, over the past couple of years, businesses have faced unprecedented shifts due to many factors. Whether it’s upscaling, downscaling, acquisitions, or divestitures, these changes have tested the resilience of many organisations. But change isn’t inherently negative, it’s an opportunity for growth, innovation, and a refreshed strategic direction. The crux of managing change successfully […]
2024: A Year of Preparation and Transition 2024 has been a transformative year for Jefferson Locke, with each of our three core divisions—Recruitment, Leadership Development, and Mergers & Acquisitions—navigating unique challenges and opportunities. Recruitment In recruitment, we observed a dichotomy between executive search and contingency recruitment. While contingency recruitment experienced slower growth due to client […]
Don’t order spaghetti for lunch and other pearls of wisdom from a career in marketing…. ‘Be yourself as everyone else is taken’ Oscar Wild Don’t try and copy anyone, you are an individual. Celebrate that and always be the best version of yourself. There is no need to mimic anyone, you should channel your energy […]
Some interesting insights came out of the recent Creative Transformation Festival, hosted by The Drum in partnership with Seismic. An online panel of marketing professionals chewed over the latest developments in B2B marketing – and offered some sharp insights into how contemporary business marketers can stay ahead of the pack. Speakers included Anamika Gupta, director […]
Signs of post-covid economic recovery, part two… Last week, we learned that UK mergers and acquisitions had jumped from a low of just 58 in May 2020 to 153 in March of this year – the highest monthly total since those sunlit, pre-pandemic uplands. Now, following hard on the heels of that encouraging news, comes […]
Experts say that younger generations of workers will be less loyal than their parents, moving from job to job and company to company in order to focus on developing their own careers. Whether this is true or not, with marketing being such a rapidly-changing industry it can be useful to know how to ensure your […]
The recruitment industry in the UK is currently enjoying its most significant rise in seven years, which is why we were so interested in the article written by The Recruiter Link community for RecruitmentBuzz. Quoting statistics that show the sector is now worth more than £26.5 billion, it forecasts growth by an additional 9.5% by […]
When it comes to your hiring strategy one of the more undervalued processes is the candidate journey. And this applies to both successful and unsuccessful applications. Whether you manage your own recruitment process or engage with a specialist recruitment firm it’s important to set your stall out so to speak from the very start. […]
It doesn’t take a rocket scientist to acknowledge that recruitment strategies have been turned on its head. Whilst businesses adjust to working for home and evaluating the longer term financial impact of this current challenge. One thing is certain and that this will end…eventually. And although caution may still be in the air, businesses are […]